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Content Inc.: How Entrepreneurs Use Content to ...
9,95 € *
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The proven entrepreneurial model that breaks all the rules Build your audience first. Then create your product. This is the simple but profoundly successful entrepreneurial approach of one of today's most creative business minds. A pioneer of content marketing, Joe Pulizzi has cracked the code when it comes to the power of content in a world where marketers still hold fast to traditional models that no longer work. In Content Inc., he breaks down the business-startup process into six steps, making it simple for you to visualize, launch, and monetize your own business. These steps are: The "Sweet Spot": Identify the intersection of your unique competency and your personal passion Content Tilting: Determine how you can "tilt" your sweet spot to find a place where little or no competition exists Building the Base: Establish your number-one channel for disseminating content (blog, podcast, YouTube, etc.) Harvesting Audience: Use social-media and SEO to convert one-time visitors into long-term subscribers Diversification: Grow your business by expanding into multiple delivery channels Monetization: Now that your expertise is established, you can begin charging money for your products or services This model has worked wonders for Pulizzi and countless other examples detailed in the audiobook. Connect these six pieces like a puzzle, and before you know it you'll be running your own profitable, scalable business. Pulizzi walks you step by step through the process based on his own success (and failures) and real-world multimillion-dollar examples from multiple industries and countries. Whether you're seeking to start a brand-new business or drive innovation in an existing one, Content Inc. provides everything you need to reverse engineer the traditional entrepreneurial model for better, more sustainable succe 1. Language: English. Narrator: Joe Pulizzi. Audio sample: http://samples.audible.de/bk/acx0/043280/bk_acx0_043280_sample.mp3. Digital audiobook in aax.

Anbieter: Audible
Stand: 28.01.2020
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The Over-40 Digital Nomad
8,00 CHF *
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The Over-40 Digital Nomad: A Practical Guide for Mature-age Global Adventurers is a blueprint for location-independent entrepreneurs - of any age. It outlines how to become a globe-trotting freelancer and provides firsthand advice from a number of over-40 nomads who are out there right now, living their dreams. They are online English teachers, Web developers, virtual assistants, SEO writers, translators, social media marketers, programmers, consultants, e-commerce experts and more. In The Over-40 Digital Nomad you'll discover: The 7 location-independent myths you should know about before taking the plunge Finding your niche - the most common (and profitable) nomad-friendly professions How to manage your money like a pro - whatever country you're living in The experience factor - what are the advantages of being a mature-age freelancer? Legalities - how to navigate visas, taxes, insurance, foreign laws and red tape Charging what you're worth - the art of negotiating sustainable 'living wage' fees for your services International house sitting, caretaking and other nifty ways to travel longer on less money Working smarter - no-nonsense productivity tips that can make you more profitable each day Health in a strange land - practical ways to stay on top of fitness and medical issues abroad How active is your passive income strategy? Proven tips for generating extra income streams Tech talk - essential gear every seasoned nomad should take with them Best of the best - the cream of books and online resources for aspiring DNs Plus tips, advice and interviews with mature-age entrepreneurs like these: · The drone-packing film-maker and his writer wife who drove a van across Europe and Canada while slowly building their online businesses · An escapee from the corporate world who swapped her 14-year career in IT management for adventures in Antarctica, Nepal, Alaska and Mongolia · The country-hopping family of four who juggle three income-producing businesses (including writing children's books) and cart Scuba gear wherever they go · The sixty-something travel writer and photographer who has visited 77 countries and owned a range of businesses, from a corporate PR firm to a snow-cone food kiosk in a Puerto Rico water park · The former commodities broker who now runs an eBay store, doing $30,000-$40,000 per month in sales from a small beach town in Thailand - in his board shorts

Anbieter: Orell Fuessli CH
Stand: 28.01.2020
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The Over-40 Digital Nomad
6,99 € *
ggf. zzgl. Versand

The Over-40 Digital Nomad: A Practical Guide for Mature-age Global Adventurers is a blueprint for location-independent entrepreneurs - of any age. It outlines how to become a globe-trotting freelancer and provides firsthand advice from a number of over-40 nomads who are out there right now, living their dreams. They are online English teachers, Web developers, virtual assistants, SEO writers, translators, social media marketers, programmers, consultants, e-commerce experts and more. In The Over-40 Digital Nomad you'll discover: The 7 location-independent myths you should know about before taking the plunge Finding your niche - the most common (and profitable) nomad-friendly professions How to manage your money like a pro - whatever country you're living in The experience factor - what are the advantages of being a mature-age freelancer? Legalities - how to navigate visas, taxes, insurance, foreign laws and red tape Charging what you're worth - the art of negotiating sustainable 'living wage' fees for your services International house sitting, caretaking and other nifty ways to travel longer on less money Working smarter - no-nonsense productivity tips that can make you more profitable each day Health in a strange land - practical ways to stay on top of fitness and medical issues abroad How active is your passive income strategy? Proven tips for generating extra income streams Tech talk - essential gear every seasoned nomad should take with them Best of the best - the cream of books and online resources for aspiring DNs Plus tips, advice and interviews with mature-age entrepreneurs like these: · The drone-packing film-maker and his writer wife who drove a van across Europe and Canada while slowly building their online businesses · An escapee from the corporate world who swapped her 14-year career in IT management for adventures in Antarctica, Nepal, Alaska and Mongolia · The country-hopping family of four who juggle three income-producing businesses (including writing children's books) and cart Scuba gear wherever they go · The sixty-something travel writer and photographer who has visited 77 countries and owned a range of businesses, from a corporate PR firm to a snow-cone food kiosk in a Puerto Rico water park · The former commodities broker who now runs an eBay store, doing $30,000-$40,000 per month in sales from a small beach town in Thailand - in his board shorts

Anbieter: Thalia AT
Stand: 28.01.2020
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