Welcome to the SEO University, an online series of courses that have been prepared to help you hone your skills as a search engine mastermind. SEO Fundamentals, the first course in the SEO University, brings together a culmination of information across the field that will help you to lay the foundational framework for a successful career as a Search Engine Marketer (SEM). If you´re brand new to the field of search engine optimization, then the information contained in this audiobook will help to lay the groundwork for an greater understanding of just what it takes to rank a site today. This information is more important now than ever... Over the past few years, Google has been leading the charge towards an increasingly relevant Web. It´s fought to take back the Web from a state of irrelevancy - a product of spammers who thought they could outwit the search giant. Because of this, Google has instituted some major changes to its algorithms that have included: Google Panda Google Penguin Exact Match Domains (EMDs) Google Hummingbird Google´s aim has been to provide increasingly accurate search results that are semantically guaranteed to help you find what you´re looking for and fast. Without an understanding of the fundamentals and what it takes to rank today, you could be left scratching your head, spinning your wheels, and wasting your time. Don´t get caught up in this never-ending loop of misinformation and disinformation. Scroll up to Buy it Now 1. Language: English. Narrator: Ken Eaken. Audio sample: http://samples.audible.de/bk/acx0/018083/bk_acx0_018083_sample.mp3. Digital audiobook in aax.
The second installment of the SEO University brings forth a guide on strategies and tactics that you can use today to rank with search engine optimization. This course moves beyond the fundamentals involved in the field of SEO and stretches into the advanced tactics that are being used to propel sites up Google´s SERPs today. Why the SEO University? Developed by a leading author in the field of search engine optimization, SEO Strategies & Techniques is a Post-Panda, Post-Penguin, and Post-Hummingbird guide to ranking on Google´s SERPs today. Don´t be left in the digital dust in the wake of Google´s new algorithm rules... The information contained herein is invaluable to your career as a search engine marketer. Find out just what strategies and tactics are being employed by some of the most skilled SEMs in the field today. PLEASE NOTE: When you purchase this title, the accompanying reference material will be available in your My Library section along with the audio. 1. Language: English. Narrator: Ken Eaken. Audio sample: http://samples.audible.de/bk/acx0/020660/bk_acx0_020660_sample.mp3. Digital audiobook in aax.
In this convoluted world that we´re living in, SEO is ever-evolving and far-reaching. Marketing has become a highly-specified skill that only select individuals seem to harness. Today, if you don´t understand the components necessary for driving your company´s presence using search engine optimization then you´re shooting yourself in the foot. The concepts and principles taught in this audiobook are absolutely necessary if you´re trying to launch or grow your business on the Web. This is the third installment of courses available for the popular SEO University series. This course builds upon the content and knowledge contained in the past two courses, where we introduced the fundamental principles through SEO Fundamentals, and the strategies involved in, SEO Strategies & Tactics. This course contains crucial marketing information for new and existing businesses that are trying to build a presence on the Web. Here´s what we cover in this course: The marketing fundamentals of business SEO Optimizing your site for a targeted local SEO approach Understanding content marketing for business Building a sales funnel with opt-in incentives Email marketing campaign basic concepts and approaches Building trust through online reviews Local business listing resources And much more.... 1. Language: English. Narrator: Ken Eaken. Audio sample: http://samples.audible.de/bk/acx0/031095/bk_acx0_031095_sample.mp3. Digital audiobook in aax.
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SEO 2018: search engine optimization made easy. The 2018 updated edition of a best-selling book on SEO. On-page SEO - how to build a website that talks to Google Off-page SEO - link-building, blogging, and social mentions explained in simple English Metrics - in-depth coverage of Google Analytics plus how to measure your rank on Google Free tools - includes the companion SEO toolbook with hundreds of free tools for search engine optimization Reviews - hear the reviews of the SEO Fitness Workbook in all formats: print, Kindle, and audiobook SEO in plain English - let Jason guide you in simple language to the top of Google, Bing, and Yahoo More than an audiobook - a workbook. While other books on SEO are either just junk put up to sell consulting services or esoteric mumbo-jumbo by experts, for experts, the SEO Fitness Workbook speaks in plain English and provides practical step-by-step instructions on how to optimize your website to the top of Google, Yahoo, and Bing. It is built upon years of real experience, and the teaching methodology of Jason McDonald, used in his classes in the San Francisco Bay Area, including Stanford University´s Continuing Studies program. It´s practical. It explains SEO in plain English giving practical to-dos and deliverables in each chapter. It´s a workbook, not a book - it´s a do-it-now and get-it-done guide to search engine optimization 2018 rather than a speak mumbo-jumbo and intimidate you into analysis paralysis type of book. Please note: When you purchase this title, the accompanying reference material will be available in your Library section along with the audio. 1. Language: English. Narrator: Michael Puttonen. Audio sample: http://samples.audible.de/bk/acx0/081527/bk_acx0_081527_sample.mp3. Digital audiobook in aax.
Marketing made easy - step-by-step to a marketing plan for your business! The 2019 updated edition.A practical marketing audiobook by Jason McDonald of Stanford Continuing Studies.Do you own a business? Or, perhaps, do you work at a business as the marketing manager? Do you want to learn the basics of how to market your business in an easy-to-use format? Well, if so, then The Marketing Book is the audiobook for you. This is a practical, step-by-step guide to basic marketing concepts. Its goal: to help you create a practical marketing plan for your business using the think/do/measure method of marketing. Each chapter teaches a marketing task by first explaining how to think about the concept, second, giving you specific to-dos to actually go do it, and third, providing tips on how to measure what’s working (and what’s not) to do it better over time. Marketing is harder than it looks, so this is one of the best audiobooks on marketing, breaking marketing down into the five key activities of marketing explained step-by-step: Define what it is you sell that they want. Build your brand. Make yourself easy to find. Create compelling content. Think and deploy; that is, promote your brand across digital and non-digital channels. One of the best marketing guides of 2018 for beginners and experts alike.Authored by a successful practitioner of digital marketing, Jason McDonald. Just Google ´´SEO Expert Bay Area´´ or ´´SEO Expert Witness´´. He´s there at the top!Stanford University - used by Dr. McDonald in his courses, both online and on campus, at Stanford University´s Continuing Studies.An easy-to-follow method - written in plain English for mere mortals. Learn how to do marketing step-by-step.Got questions? Just Google ´´Jason McDonald´´ and send a quick email or call. Mention The Marketing Book./ 1. Language: English. Narrator: Jason McDonald. Audio sample: http://samples.audible.de/bk/acx0/126321/bk_acx0_126321_sample.mp3. Digital audiobook in aax.